HAPPINESS is about bringing a long lasting smile on your customers face. We not only help you to measure level of happiness your customer holds with your current offerings but even help you to increase it as well.

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What is IDEA?

IDEA testing helps to evaluate the future potential of the proposed product or service. Generate insights about the Idea you are pursuing.

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What is In-The-Moment?

In-The-Moment is about collecting Customer Experience (CX) while they are fresh in their minds. A perfect way to capture micro-moments of your customers and measure their experience and satisfaction on real-time basis.

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What is Mystery?

Mystery program is the most effective way to measure service quality provided by companies. By measuring what is important to companies which will improve Customer Experience, Satisfaction and Loyalty for them.

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Insights Board Research (also known as IBR) is a Young, Independent & Innovative Market Research & Consulting firm incorporated in 2013. As a young and experienced team of professionals we believe in the power of technology to get the work faster, accurate and produce quality results.

We at IBR provide market insights helpful for your business to make accurate calculated decisions. Our aim is towards learning new perceptions with full focus on quality. With reputation for quality and timely service IBR is your strategic and competitive advantage.

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406 Shantanu Tower,
Opp Samudra Complex,
CG Road, Navrangpura,
Ahmedabad – 380009
Gujarat, India.


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